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AI Insights · Timothy · April 2025

Top 5 Character Collection Games on Android in Kenya, Q1 2025

In Q1 2025, character collection games like eFootball™ and PUBG MOBILE showed varied performance trends in Kenya, with notable shifts in downloads, revenue, and active users.

Top 5 Character Collection Games on Android in Kenya, Q1 2025

In the first quarter of 2025, character collection games on Android in Kenya experienced notable shifts in performance metrics. Data from Sensor Tower provides insights into the trends for the top five games in this category.

eFootball™ from KONAMI showed a dynamic quarter. Weekly revenue peaked at around $6.7K in late February, while downloads saw a significant rise mid-quarter, reaching approximately 15.7K. Active users fluctuated, starting at 238.9K and ending at 261K, indicating a gradual increase.

PUBG MOBILE experienced a steady revenue stream, with a peak of $3.3K in early March. Downloads varied, with a notable spike to 7.9K in early March. The game’s active user base also grew, from 74.9K to 78.2K by the end of the quarter.

Total Battle: War Strategy saw revenue increase, peaking at $1.3K in early March. Downloads reached a high of 10.4K in late February, while active users rose to 9.7K in early March, despite a mid-quarter dip.

EA SPORTS FC™ Mobile Soccer showed a varied trend. Revenue increased to $1.1K in early March, while downloads peaked at 23.9K in late February. Active users remained robust, starting at 280.6K and peaking at 256.1K.

Lastly, Coin Master maintained a stable revenue stream, peaking at $813 in late January. Downloads remained low, with a slight increase to 103 in the last week of March. Active users saw a minor decline, starting from 4.8K and ending at 3.9K.

These insights from Sensor Tower highlight the diverse performance of character collection games in Kenya, providing valuable data for understanding market dynamics.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025